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The recent phenomenon of so called "Gated Online Communities" seems to be catching on. Most of us are used to stand be

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

hind the velvet rope and wait patiently for a grim looking individual to let us pass the barrier and grant us entry in

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

to the "exclusive" and "hip" clubs. This is a well known ritual around the world repeating itself every Saturday or an

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

y other Party night of the week.

After being introduced to the mass concept of "Social Online Networking" through sit

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

es like friendster and other "open" online communities, where everybody could join, we now know how the real life conc

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ept of being rejected by the bouncer feels in cyber space, thank's to sites like http://www.aSmallWorld.net and http:/

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

/www.OutOrIn.net. The third in line which is by invitation only is http://www.orkut.com by Google,which can not be add

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ed to the list after exceeding 12 Mio. members.

Just a few month ago nobody would have thought that the "snobiness" a

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nd sense of exclusive circle and the feeling of belonging to the hip crowd could be surpassed thanks to the strict req

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

uirements of the "by invitation only" introduced by the now already commercial and well known aSmallWorld closed commu

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

nity site, when a new player appears on the virtual club scene of gated social networking site, which are only a hand

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ful at this point and proclaims to have the strictest requirements of any Social Networking or Gated Community Site on

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

the Internet. After looking at the application process of both competitors I could not avoid thinking "what comes nex

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

t" and "who are these people so desperate to join these sites offering thousands of dollars to get an invitation"?

Wh

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ere it was relatively easy to join the http://www.aSmallWorld.net Community Site, just with an invite by another membe

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

r, http://www.OutOrIn.net makes it a lot harder, and trying to discourage potential members even about thinking to joi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

n, with requirements like "You need to have attended a prestigious university or boarding school" or "You need to be a

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

member of a Members Only Club".

After having fulfilled all the criteria you will be happy and excited to receive you

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

r membership, join and have the feeling of being "one in a million" - not so fast - the membership application still n

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

eed's to pass the committee! But do not let me discourage you, specially if your extremely wealthy and well connected!

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Most of the organizations spend colossal amount on getting business. Specialist marketers, professional spokesperson, excessive campaigning are just few of the ingredients deployed to earn those difficult clients. However what is ignored in the present stiff times of competition is the effort required to sustain them over a period of time.

It appears that U.S. Pakistan relations are under some serious stress, as Pakistan cancels the deal to buy F-16s from the United States defense contractor and is ready to affirm the deal with China to make its own jet fighters.

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