Advice Pool - Relationships

Technology has made communicating so much easier- there's the cell phone, the

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

internet, the Blackberry, instant messages, ecards, eveything at the touch of

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

the Enter key!! Even words are abbreviated for speedy message writing such a

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

lol (laugh out loud) , jk (just kidding) , and bffl (best friends for life)

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

!! But, then why is it still so difficult to communicate....especially with t

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

at one person ?

Chances are we are so used to rapid communication that we exp

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ect rapid response to our messages and accompanying rapid emotion. But, we so

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

on realize that relationships - don't last on rapid mode. They need to be nur

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ured with patience and understanding. So what are the 5 words that will help r

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

emind us of keeping our communication open- they can be remembered by the mnem

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

nic TALKS......

Take some time to spend with each other in person..an unhurri

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ed time where the pleasure is to just be..

Ask about how each other feels whe

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n you have had a discussion or spoken about something sensitive.

Listen to th

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

response - really listen and try to place yourself in the other's shoes-it he

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

lps you understand.

Know that a relationship is a work in progress and needs

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ork, interest and active participation.

Send each other little gifts or token

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

s of how you feel about each other, silly handwritten notes , smiles.

TALKS i

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

n person, with time and patience will help your relationship stay alive and ne

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

!!! For more information on maintaining relationships, coping through stress

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

and life challenges, and dealing with illness see: www.lifeandmindmatters. com

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Advice Pool - The Most Important Words In A Relationship

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