Advice Pool - Self Improvement

One of the most persistently challenging issues we face as creative people is how to focus our creative talents, ideas and energy.

Often

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

people struggle to come up with new creative ideas, and they spend their time finding more ways to do this. It’s easy to then go to the other e

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

d of the scale and have almost TOO MANY ideas.

The problem isn't having too many ideas, because we can always store them up and cherry pick th

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

best ones to use at a later date.

The bigger problem is WHICH idea to choose to work on next.

Getting focused and starting with a conc

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

erted effort on just one creative project is hard enough. Then maintaining this focus for long enough to see the project through is another chal

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

enge still.

Sometimes, it seems like riding a unicycle backwards across a tightrope whilst blindfolded would be easier than staying focused on

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ne creative project.

So here’s 5 ways to help you get more focused, starting today.

1. Commit to at least 5 dates. Pick a projec

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t that appeals to you, then decide – before you even begin it – that you’re going to commit to 5 substantial sessions working on it. Then, after

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

your first 5 “creative dates”, decide how it’s going and whether you’d like to continue. But don’t be a serial one date wonder, only giving a ne

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

project one chance before discarding it and moving to the next!

2. Remove all other projects from view. Once you’ve picked your next pr

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ject, then take all other possible new projects out of the equation. Yes maybe you do like to play the field a little, see what’s out there. But

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

for once try a little monogamy and give that one project all your loyal attention.

3. Create somewhere you’re comfortable creating. If

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ou pick a new project then try to work on it in an environment you feel most relaxed and creative. Give yourself the best chance to bond. If you

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

took a new prospective partner bungee jumping, sky diving and white water rafting on your first 3 dates, chances are you’re not going to get muc

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

h meaningful conversation!

4. Don’t keep reminiscing about past projects. If you’re constantly thinking about how wonderful past project

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

were, you don’t give your creativity a chance to get to work on this new one. Yes, maybe those old flames were great. Which shows you have it i

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

you to make this new project just as fantastic. If you give it the attention.

5. Treat your new project with respect and consideration.

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

This new project might be the greatest work you ever create in your life. Give it the courtesy, space and respect to unfold itself and blossom

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ully. If you treat it as well as you can, it will give you the same level of reward in return.

These are 5 ways you can be more focused on y

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ur creative work starting today.

Pick a project, use these ideas as guidelines and notice what a difference it makes to your level of focus

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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